EP 33 . 01 Oct 17

Understanding Desi-Toys

With Swapna Wagh

In the episode

  • Why are toys so important in a child’s life?
  • What is the importance of culture-specific toys?
  • What is the process of introducing a new toy in the product line up? On what parameters you decide that?
  • What is your process of giving a brief to your designers when you want a new toy to be designed?
  • What is your vision of toys 10-20 years down the line when the whole world will be Digital?

About Swapna Wagh

Swapna Wagh is the founder of Desi Toys. Having worked with big organized retail players like Future Group and Shoppers Stop in India for more than 8 years, Swapna Wagh started a unique venture called ‘Desi Toys’ in the year 2012 which is a specialized Retail chain which offers Authentic and Traditional Indian Toys and Games.

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