What is the story behind March – The word? Why, when, and how did it happen? Why T-Shirt and not some other product? What is so Indian about it? What was the thought behind keeping such a limited and sharp catalog? Is it venturing into a new domain of limited knowledge or testing with users […]
Month: May 2020
Designing educational institutions
Which out of the 5 senses is the most critical while designing an education institute? Why? What according to you should be the key characteristics of an educational institute? In India and most parts of the Indian subcontinent, we always had a Guru Shishya Parampara type teaching. So limited students under a tree maybe? Was […]
Anatomy of Rap
Can you start by telling us about the construction of a rap song? Meter, Lyrics, tune, 4 beat, 6 or 8 beat cycle? the theme, series, individual track, etc…? How are these written, composed, and produced? What is Proto rap? are there any other sub-genre and more forms within rap? Can you share any insights […]
Design Philosophy of March Tee
Can you start by telling everyone about your background from March Studio days? March tee is simple. What’s your definition of simple? As a group of 4 and as you 2 individuals. How important is storytelling for the March tee? How critical do you think storytelling is from a brand/marketing perspective and also from a […]