EP 252 . 12 Oct 22
Designing Green events
With Indraja & Aishwarya
In the episode
- How did “Nose to Tail” come to be? Whats with the name? What do you girls do exactly? Why?
- Can you share landscape of events w.r.t number of events, types of events that happen on a regular day in India. Or if you want to address your TAM.
- What all types of waste that is generated in any event? What is the biggest waste that you optimise for?
- Can you share any case study or any client’s event that made you convinced with this mission you are on?
- How do you design green events? Some nuances will help. If you can walk us from ideation to finally wrap-up?
- How do you balance emotions with rituals and being practical and talking about waste when people celebrate in silos without being aware of the bigger context?
- Can you talk little bit about the materials and sources you use to make an eco-friendly event? Can people do on their own?
- Can this model be scaled? How do you envision future of events in India? Any other countries doing it and with what degree of awareness?
- How has your design education helped here w.r.t problem solving? What is your biggest learning after Nose to Tail – a message you want to give budding designers and fellow practitioners?
About Indraja & Aishwarya
There are some 16 events / rituals which are performed in a life of an individual in the Indian context. From Naming ceremony to celebrating 75th Birthday and more…
From birth to death. If we calculate with 140Cr people, I am sure, it’s a hell of number. Well, worry not, we have Nose to Tail – Designing celebrations which are beautiful inside and out. Founded by Indraja Khare and Aishwarya Lonial. They design Green events and a strong believer and proponent of up-cycling and sustainability. What started as a College project at MIT has now become a successful venture going strong for 4 years. We’ll try and document case study with Indraja and Aishwarya and know about designing green events.
